Stanislau Litvinau. Affise. How we grew from 0 to $2,5M ARR and got the leadership in India. SN 2019

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Stanislau Litvinau. Affise.
«Enter the new market: how we've grown from 0 to $2,5M ARR and got the leadership in India
»

1. Why India?
Which parametrs did we follow penetrating the new market?
What data were analyzed and what conclusions we got?

2. How to open a remote office from scratch and grow up to 15 people?
Where to find out a country manager and how to build communication with him?
How much can it cost (spoiler – it'll be expensive)?

3. The structure of the Indian office: sales, CS, TS.
Which model was chosen and why?

4. Management of the remote team.
How we organized the working flow with our country manager, how often did we meet and which reports used?

5. Key metrics of the Indian office, which we check every day.

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